Setup Relationship Survey

Client: Setup.US
Work: Sketchnotes
Use: Social Media

Challenge:

 Setup.US was looking for help to depict the data from this year’s survey in a creative & fun but professional way.

Every year, Setup.US conducts a Marketing Relationship Survey of over 300 marketing leaders, mostly around questions about the relationship between clients/brands and marketing agencies – featured on sites like Ad Age!

Opportunity:

Sketchnotes and infographics work amazingly together! By creating small, sharable vignettes with bright visuals – viewers are drawn in to spend more time with the content.

Solution:

Using the power of metaphor turns information into a journey of the imagination, while delivering it’s original intention – to educate.

• Add a conversational tone aside the analytical

• Streamline content to to be scannable.

• Give viewers the option to “Dive Deeper at Setup.US”

We hired Jai to create the visuals for our annual Marketing Relationship Survey, and it was a phenomenal experience. Jai listened to what we were trying to accomplish, then worked very quickly to synthesize some very complex data and visualize it in an approachable and fun way. We have gotten so many compliments on the visual Jai created! Also, the survey got picked up by Ad Age, so we are THRILLED!

I would strongly recommend Jai to anyone who is looking to create visuals that make your brand stand out!

Joe Koufman
Founder & CEO