{"id":1590,"date":"2023-11-08T22:48:47","date_gmt":"2023-11-08T22:48:47","guid":{"rendered":"https:\/\/jairu.com\/jaithesketchguy\/?post_type=portfolio&#038;p=1590"},"modified":"2025-02-05T00:45:25","modified_gmt":"2025-02-05T00:45:25","slug":"setup-us-sketchnotes","status":"publish","type":"portfolio","link":"https:\/\/jairu.com\/jaithesketchguy\/portfolio\/setup-us-sketchnotes\/","title":{"rendered":"SETUP.US Relationship Survey"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:70%\">\n<pre class=\"wp-block-preformatted\"><strong>Client:<\/strong> Setup.US\n<strong>Work: <\/strong>Sketchnotes\n<strong>Use:<\/strong> Social Media\n<\/pre>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Challenge<\/h3>\n\n\n\n<p>Setup.US was looking a way to depict data from this year\u2019s survey in a captivating and fun way.<\/p>\n\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>Every year, Setup.US conducts a Marketing Relationship Survey of over 300 marketing leaders, mostly around questions about the relationship between clients\/brands and marketing agencies \u2013 featured on sites like Ad Age!<\/p>\n<\/blockquote>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Opportunity<\/h3>\n\n\n\n<p>Sketchnotes and infographics work amazingly together! By creating small, sharable vignettes with bright visuals \u2013 viewers are drawn in to spend more time with the content.<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Solution<\/h3>\n\n\n\n<p>Using the power of metaphor turns information into a journey of the imagination, while delivering it\u2019s original intention \u2013 to educate.<\/p>\n\n\n\n<p>\u2022 Add a conversational tone to create a desirable contrast with the analytical information<\/p>\n\n\n\n<p>\u2022 Streamline content to to be scannable and quickly understood.<\/p>\n\n\n\n<p>\u2022 Give viewers the option to \u201cDive Deeper at Setup.US\u201d<\/p>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>We hired Jai to create sketchnote visuals for our annual Marketing Relationship Survey, and it was a phenomenal experience. Jai listened to what we were trying to accomplish, then worked very quickly to synthesize some very complex data and visualize it in an approachable and fun way. We have gotten so many compliments on the visual Jai created! Also, the survey got picked up by Ad Age, so we are THRILLED! I would strongly recommend Jai to anyone who is looking to create visuals that make your brand stand out!<\/p>\n<cite><strong>Joe Koufman<\/strong> \u2022 Founder &amp; CEO&nbsp;<\/cite><\/blockquote>\n\n\n\n<p><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:30%\"><\/div>\n<\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Client: Setup.US Work: Sketchnotes Use: Social Media Challenge Setup.US was looking a way to depict data from this year\u2019s survey in a captivating and fun way. Every year, Setup.US conducts a Marketing Relationship Survey of over 300 marketing leaders, mostly around questions about the relationship between clients\/brands and marketing agencies \u2013 featured on sites like&hellip;<\/p>\n","protected":false},"author":1,"featured_media":1507,"comment_status":"closed","ping_status":"closed","template":"","meta":{"nf_dc_page":"","_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"portfolio_category":[30,31],"portfolio_tag":[34,49,36],"class_list":["post-1590","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_category-digital","portfolio_category-sketchnotes","portfolio_tag-digital","portfolio_tag-featured","portfolio_tag-illustration"],"acf":[],"aioseo_notices":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SETUP.US Relationship Survey - Sketchnotes by JaiTheSketchGuy<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/jairu.com\/jaithesketchguy\/portfolio\/setup-us-sketchnotes\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"SETUP.US Relationship Survey - Sketchnotes by JaiTheSketchGuy\" \/>\n<meta property=\"og:description\" content=\"Client: Setup.US Work: Sketchnotes Use: Social Media Challenge Setup.US was looking a way to depict data from this year\u2019s survey in a captivating and fun way. 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